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Michelob ULTRA Pure Gold Super Bowl 2019 TV Spot, 'The Pure Experience' Featuring Zoë Kravitz

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Michelob sounds off about the beer it says is so pure that you can feel and taste it. Across rolling seas and beyond mist-covered mountains, Zoë Kravitz sits atop a polished wooden platform amidst a sprawling field of greenery. The singer and actress uses ASMR techniques to evoke the clarity of her natural surroundings and emphasize the crisp sounds of a Michelob ULTRA Pure Gold bottle being cracked open and poured out. This, she says, represents beer in its organic form.

Published
February 03, 2019
Advertiser
Michelob
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Michelob ULTRA Pure Gold
Tagline
“Beer in Its Organic Form”
Songs
None have been identified for this spot
Mood
Active
Events & Venues
2019 Super Bowl LIII Feb 3, 2019 at Mercedes-Benz Stadium
Actors - Add
Zoë Kravitz ... Actor/Actress
Agency
Foote, Cone & Belding (FCB) ... Creative Agency

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