Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Old Spice Body Wash TV Commercial, 'Running on Empty' Featuring Deon Cole

Clad in only a fluffy robe, Deon Cole confronts his sweetheart about using his Old Spice Moisturize With Shea Butter body wash. She doesn't understand why it's a big deal, and she says that she just wanted to use the body wash as she follows Deon out to the balcony. But, all Deon wanted was to have a body wash of his own because, as he emotionally says, "Men have skin, too."

Advertiser
Advertiser Profiles
Tagline
“Men Have Skin Too”
Songs - Add
Music
The song was created for this commercial
Mood
Funny
Actors - Add
Deon Cole ... Comedian
Agency
Wieden+Kennedy Portland (Creative Agency)

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