Planters TV Spot, 'Nuts About the Holidays'

Snow falls on the festively decorated Planters factory as Tchaikovsky's "March" from "The Nutcracker" fills the air. Mr. Peanut orchestrates the festivities, pulling a lever to send nuts tumbling from central pillars down gleaming gold slides. The nuts land perfectly in the mouths of waiting nutcrackers, which skillfully shell them. The kernels then bounce along drums, pass through a fiery oven for roasting, and are gathered by spinning mechanical hands that transport them to be packaged. Planters encourages you to "open the magic" when you have its products this holiday season.