Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About U.S. Bank TV Commercial, 'The Power of Possible: Lights'

A lot happens before the sun rises. US Bank says, "Each day brings new possibilities" as music plays, which is perfectly synchronized to people turning on the lights that surround them in the building. Before the sun has risen, some people have already set up their workspace, fixed problems or begun working in the office. The institution wants viewers to know that its employees are similarly dedicated to helping you and your business meet your financial goals.

Advertiser
Advertiser Profiles
Tagline
“The Power of Possible”
Songs - Add
Mood
Active
Actors - Add
Bob Golub ... Maintenance tech fixing light , Christine Lin ... Woman in blue coat, Jennifer Kenyon ... Redhead with glasses
Agency
Carmichael Lynch (Creative Agency), Crossmedia (Media Agency)

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