Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Total Hockey TV Commercial, 'Lame Holidays'

Disgruntled men try out all of the unwanted presents they received for Christmas, such as a purple helmet, an itchy red sweater and a copy of "Lee Bailey's Country Flowers." For a limited time, Total Hockey is offering customers a chance to win what they really asked for when they post pics of their undesired gifts with #LameHolidays. As a result of the promotion, the men fawn over the new, more masculine versions of their presents: a black helmet from CCM Hockey, a Detroit Red Wings jersey and a copy of "Shooting From the Lip."


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