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Amazon Kindle TV Commercial, 'How to Raise a Champion Speller'

With their parents as coaches, kids practice spelling while simultaneously doing other activities they enjoy. One kid dribbles a basketball and recites words with his mom as another girl practices dancing on pointe while studying her spelling words. Sometimes raising a champion isn't a typical routine. Amazon Kindle is a proud sponsor of the Scripps National Spelling Bee.

Amazon Kindle
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Peyton Wiewel ... Girl in blue dress
Initiative ... Media Agency
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