Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Gold Bond Body Powder TV Commercial, 'Baby' Featuring Shaquille O'Neal

Shaquille O'Neal announces that Gold Bond Body Powder keeps you dry like a baby, helping to control odor and wetness. However, as a blonde woman strokes his arm and calls him "baby," he sets the record straight -- the scented powder isn't for babies.

Advertiser
Advertiser Profiles
Tagline
“Stay Cool”
Songs - Add
Mood
Funny
Actors - Add
Laticia Rolle ... Actor/Actress, Shaquille O'Neal ... Athlete, Greg Sunmark ... Voice Over), Jonny Hazen ... boyfriend
Agency
Karlen Williams Graybill Advertising (Media Agency)
Screenshots

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