Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Performance Analytics
Data is based on life of ad, unless indicated otherwise
Avg. View Rate
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Performance Analytics
Data is based on life of ad, unless indicated otherwise
Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About 2016 Buick Encore TV Commercial, 'Wrong Car'
A woman looks for her friend's car, but doesn't see the 2016 Buick Encore right in front of her. Instead she hops into a car across the street, to find a surprised driver eating a sandwich. When she finally finds her friend, she is pleasantly surprised by the interior of the vehicle.
Advertiser
Products
Tagline
“Experience the New Buick”
Mood
Funny
Actors
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None have been identified for this spot
Agency
Engage M-1 (Agency)
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