Every day is filled with hours, minutes and seconds and it's up to each of us to decide how we will spend our precious time. Will we spend hours watching reality shows about housewives and look at photos online, trying to decipher whether they are fluffy dogs or baked goods? Will we swipe left and right through dating apps on our phones or mindlessly look through pictures of dogs, babies and other people's coffee? Nike knows that every person makes many of these daily choices, so, as a morning alarm clock sounds, the brand asks one big question to each of us: "Are we running today?"

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“Are We Running Today?”
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Active
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Wieden+Kennedy Portland (Creative Agency)

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