Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About DIRECTV TV Commercial, 'The Settlers: Neighbors'

Jebediah is plowing his front yard when his son runs out of the house and asks why they can't have DirecTV like their modern next-door neighbors, the McGregors. Jebediah explains to his son that they are settlers and that they settle for things like cable. The son asks if that means they also have to settle for lower customer satisfaction. His father explains that it does and tells him to go churn some butter and make some clothes.

Advertiser
Advertiser Profiles
Songs - Add
Phone
1-800-DIRECTV
Mood
Funny
Actors - Add
Matt Knudsen ... Neighbor, Tom Parker ... Settler Father, Golden Bachelder , Harry Prichett ... Voice Over)
Agency
Grey Global Group Inc. (Agency), Grey Global Group Inc. (Creative Agency), iCrossing (Digital Agency)

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