Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Exxon Mobil TV Commercial, 'Be an Engineer: Run'

Life would be much different if we did not have engineers and the work they do. Exxon Mobil imagines what it would be like without electronic fitness trackers. A woman goes for a jog, but guess who is tracking her run? A young boy! He rides piggy-back and when they get home, he tells her how far she went. He then asks if she wants to "share her run," which turns out to mean that he just yells out the front door to the neighborhood. When a neighbor yells out a congratulations, the boy tells the jogger that she just got a "like!" Exxon Mobil encourages people to enter the field of engineering.

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Advertiser Profiles
Songs - Add
Mood
Funny
Actors - Add
Josiah Toledo ... Little boy
Agency
Euro RSCG (Agency)

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