Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Texture TV Commercial, 'Flight Attendant'

A flight attendant walks down the aisle on an airplane, and passengers on either side of her are engrossed in their smartphones and tablets. The attendant explains that Texture, a digital magazine subscription service, has diverted attention away from her and made her job a lot easier. She proves this by kneeling down next to screen-gazing passengers and offering them iguana as a meal, asking to tell them her life story and requesting them to stow a baby in the overhead compartment. None of these outlandish remarks illicit any responses, and the attendant smirks at the camera.

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