Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Arby's TV Commercial, 'Be a Bear'

Before they hibernate, bears eat as much of their favorite foods as they can for as little money as possible. Ving Rhames urges Arby's customers to do the same by mixing and matching two dishes for $5 for a limited time.

Advertiser
Advertiser Profiles
Promotions
Mix 'n Match 2 for $5
Tagline
“We Have the Meats”
Songs - Add
Mood
Active
Actors - Add
Ving Rhames ... Voice Over)
Agency
Fallon (Agency), Fallon, Minneapolis (Creative Agency), Fallon, Minneapolis (Digital Agency), Zenith Media (Media Agency)

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