Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>

General Mills TV Commercial, 'Real Rabbit, Real Ingredients'

The little bunny who declares himself the "honorary real Trix rabbit" informs viewers that General Mills uses real ingredients such as honey, cinnamon and cocoa to sweeten its cereals. After he concludes his pitch, he announces that it's the moment he's been waiting for. It's time to eat the bowl of Trix! Suddenly, the original Trix rabbit swipes the cereal and reminds the little bunny that Trix are for kids. A rookie mistake!

General Mills
Advertiser Profiles
Facebook, Twitter, YouTube
Cinnamon Toast Crunch, Cheerios Honey Nut, Reese's Puffs, Cocoa Puffs, Trix
“Love Cereal Again”
Songs - Add
None have been identified for this spot
Actors - Add
None have been identified for this spot.
Trix Rabbit
Publicis ... Agency, Saatchi & Saatchi ... Creative Agency, Mindshare ... Media Agency
View All Screenshots

Media Measurement

National Airings
First Airing
Last Airing
Recently Aired On
Est. Spend
TV Impressions
National Impressions
Local Impressions

Attention & Performance Analytics

Attention Score
Industry Avg. Score
Earned Online Views
Social Impressions
Engagement Rating

There’s a Better Way to Measure TV & Streaming Ad ROI

  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today