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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
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Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About H&R Block TV Commercial, 'Zombie' Featuring Jon Hamm
Jon Hamm and his co-star make efficient use of their time during a break from shooting on set to talk about getting an advance on their tax refund with H&R Block. And, Jon doesn't pass up the opportunity to crack a zombie joke when the actress says she would love to use her tax refund money to go on a tropical holiday -- because, of course, every zombie should be careful with his or her skin tone when in hot climates.
Advertiser
Promotions
Up to $1,250 refund advance with no interest
Tagline
“Get Your Taxes Won.”
Songs
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Mood
Funny
Actors
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Jon Hamm ... Actor/Actress, Lillian "Lilli" Birdsell ... Female zombie, Ryan Johnston ... Voice Over)
Characters
Agency
Fallon Worldwide (Agency), Deutsch LA (Creative Agency)
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