Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>

Tecate TV Commercial, 'Always Bold, Never Flashy' Featuring Canelo Alvarez

Mexican professional boxer Saul "Canelo" Alvarez is being carried to the boxing ring on a golden throne surrounded by loyal subjects and reggaeton artists. His gold crown and attire compliment his grand entrance until the convoy is halted by a black eagle. Canelo realizes the flashy entrance isn't the way to do things. He removes his crown and re-enters the ring with a minimal entourage and plain clothing. He enters the boxing ring and receives the approval from the black eagle on his approach to win. Saul "Canelo" Alvarez is set to fight Amir Khan on May 7, 2016 at the T-Mobile Arena located in Las Vegas, NV.

Advertiser Profiles
Facebook, Twitter, YouTube
Tecate Light, Tecate Original
“Born Bold”
Songs - Add
None have been identified for this spot
Actors - Add
Canelo Álvarez ... Athlete
Black Eagle
kbs+p ... Agency, Nomades ... Creative Agency, Red Urban ... Digital Agency, Canvas Worldwide ... Media Agency
View All Screenshots

Media Measurement

National Airings
First Airing
Last Airing
Recently Aired On
Est. Spend
TV Impressions
National Impressions
Local Impressions

Attention & Performance Analytics

Attention Score
Industry Avg. Score
Earned Online Views
Social Impressions
Engagement Rating