Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>

Sprint Super Bowl 2017 TV Commercial, 'Extreme Measures'

National Airings
First Airing
Last Airing
Recently Aired On
Est. Spend
TV Impressions
National Impressions
Local Impressions

There’s a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

A father is pushed to his limits when he has to pay twice as much for his Verizon contract in Sprint’s Super Bowl LI commercial. He pushes his SUV, complete with a dad-imposter mannequin, over a cliff as a means to fake his death and get out of his Verizon contract while his two children watch the "carnage." Immediately after, Verizon’s iconic “Can you hear me now” spokesperson, Paul Marcarelli, appears, announcing that he could have switched to Sprint and saved on his cell phone plan. Shoot!

Advertiser Profiles
Facebook, Twitter, YouTube
“Don't Let a 1% Difference Cost You Twice as Much.”
Songs - Add
None have been identified for this spot
Events & Venues
Super Bowl LI Feb 5, 2017 at NRG Stadium
Actors - Add
Paul Marcarelli ... Actor/Actress, Lucia Ryan ... Daughter, Peter McNerney ... Dad
Droga5 ... Agency
View All Screenshots