Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Cat's Pride Fresh & Light TV Commercial, 'Low Dust' Featuring Katherine Heigl

When a cat owner complains that her pet is emotionally unavailable, actress Katherine Heigl, who is playing a pet therapist, interprets the cat's mews to mean that the litter box is too dusty. She recommends Cat's Pride Fresh & Light. However, when the woman asks her cat what he thinks of her new boyfriend, the feline angrily meows while licking itself and Heigl tells her it's too obscene for her to repeat.

Advertiser
Advertiser Profiles
Tagline
“Cats Are Complicated. Great Litter Is Simple.”
Songs - Add
Mood
Funny
Actors - Add
Elaine Hayhurst ... Cat Owner, Katherine Heigl ... Actor/Actress
Animals
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