Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About The General TV Commercial, 'Two Kinds of People'
There are two kinds of people in the world: Those who are happy with their car insurance, and those who are not. Visit TheGeneral.com today to be one of the "happys."
Advertiser
Tagline
“For A Free Low Rate You Can Get Online Go To The General and Save Some Time”
Songs
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Add
Phone
800-GENERAL
Ad URL
Mood
Active
Actors
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Add
Jon Maxwell ... Principal
Characters
Screenshots
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