Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Coldwell Banker TV Commercial, 'Value of a Home'

How do you calculate the value of a home? You start with the smell of Sunday morning pancakes, multiplied by the sound of children laughing. Add the taste of a good Cabernet with family on Thanksgiving, and multiply it all by the number of memories and smiles you've had in that house, and then you've got the value of a home.

Advertiser Profiles
Tagline
“Where Home Begins”
Songs - Add
Mood
Active
Actors - Add
Tom Selleck ... Voice Over)
Agency
Siltanen & Partners (Agency)

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