When it comes to the Super Bowl everyone has their superstitions. Some people's superstitions involving traveling to New Orleans and communing with Stevie Wonder. Don't laugh, it's only crazy if it doesn't work.

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“Here We Go.”
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Active
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Production
Samuel Bayer ... Director
Agency
Translation (Agency), Wieden+Kennedy (Creative Agency), AKQA (Digital Agency), Serial Pictures (Production Company)

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