Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About NAPA 2013 Super Bowl TV Commercial, 'Know How' Feat. Patrick Warburton

NAPA Auto Parts introduces the new 'Know How' series, distilled NAPA car repair knowledge condensed into an attractive barrel. Comes in various sizes from 'Know How' to 'Know it All' for big projects. One thing's for sure, they're guaranteed to get the job right.

Advertiser Profiles
Tagline
“Know How”
Mood
Funny
Actors - Add
Brady Novak ... Frank, NAPA Associate, Kenny Stevenson ... Customer, Michael Bunin ... NAPA Associate, Patrick Warburton ... Voice Over)
Agency
Kaplan Thaler Group (Agency), VML (Creative Agency), VML (Digital Agency)

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