Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Oreo 2013 Super Bowl TV Commercial, 'Library Fight'

Two guys are in a library fighting over the best side of the cookie. The police respond at the scene and whisper over a loudspeaker. Which side is your favorite, the cream or the cookie? Choose your side in Instagram @Oreo. Directed by Tom Kuntz.

Advertiser
Advertiser Profiles
Products
Tagline
“Something We Can All Disagree On”
Songs - Add
Mood
Funny
Actors - Add
Alfred Woodley ... Police Officer with Megaphone, Gregory White ... Man Throwing Device Through Wall, Hayley Thomas ... Woman Smashing Chair, Jeff Prewett ... Fireman, Josh Cheney ... Man who Likes Cream Part, Judy Kain ... Librarian, Julie Mitchell ... Woman Who Breaks Lamp, Pete Foxx ... Man Pushing Shelf, Ryan Scharoun ... Police Officer, Sean Miller ... Man who Like Cookie
Agency
Wieden+Kennedy (Agency), MJZ (Production Company)

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