Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Stop the Texts, Stop the Wrecks TV Commercial, 'Driving Deer'

In NHTSA's ad, the deer and humans have switched places. Deer are driving down the road at night when they encounter a distracted human that's walking along and texting. As the deer honk their horn at him, he stops and stares at them with a "deer in the headlights" look and quickly scampers off. The rest his family scurries after him. The deer just shake their heads. Don't text when on the road. It's not safe for deer or humans.

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Tagline
“Stop The Texts. Stop The Wrecks.”
Songs - Add
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Active
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None have been identified for this spot
Animals

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