Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Payless Shoe Source Easter Sale TV Commercial, 'The Look'

A mother used to find Easter challenging because people would always give her "the look" if her kids weren't dress perfectly. Now, she shops at Payless Shoe Source and gets "the smile" instead.

Advertiser Profiles
Tagline
“Everybody LOVES to Payless”
Music
The song was created for this commercial
Mood
Funny
Events & Venues
Easter Mar 31, 2013
Actors - Add
Scarlett Redmond ... Pink Dress
Agency
MARC USA (Agency), MARC USA / Pittsburgh (Creative Agency)

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