It's Week One. A man sits on the edge of his bed in his boxers, ready for the alarm clock at 6:45 a.m. He stands up, puts on his headphones and walks across the apartment to his computer, high-fiving his prized football wall art on the way for good luck. He opens his computer to DraftKings and begins typing the name "Aaron" into the search bar, ready to showcase his skill and exploit the matchup. He sets his one week fantasy football lineup. Later, he nervously watches the game with a group of friends. He's winning big time. He jumps up on the couch, shoves his phone in his friend's face and gives him a passionate kiss on the cheek. It's the best week of the year.