Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About DraftKings TV Commercial, 'Week One'

It's Week One. A man sits on the edge of his bed in his boxers, ready for the alarm clock at 6:45 a.m. He stands up, puts on his headphones and walks across the apartment to his computer, high-fiving his prized football wall art on the way for good luck. He opens his computer to DraftKings and begins typing the name "Aaron" into the search bar, ready to showcase his skill and exploit the matchup. He sets his one week fantasy football lineup. Later, he nervously watches the game with a group of friends. He's winning big time. He jumps up on the couch, shoves his phone in his friend's face and gives him a passionate kiss on the cheek. It's the best week of the year.

Advertiser
Advertiser Profiles
Promotions
Play free with promo code Big Time
Tagline
“Welcome to the Big Time”
Songs - Add
Mood
Funny
Actors - Add
Will Green ... guy in gray shirt, Erin Ross ... Blonde woman

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