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Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign

Ignoring the Signs? Bayer’s Ad Wants You to ‘See Your Risks’

Small Package, Surprising Strength: Oikos’ Ad Launched on Super Bowl Weekend Scores Big with Viewers

Eric Stonestreet Shows Viewers How to ‘Experience More’ in Norwegian Cruise Line’s Campaign

Turning Weird into Safe: Cash App’s ‘Weird for Real’ Campaign Strikes a Chord with Viewers

Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign

Messaging in Election Years: How to Know What’s Right for Your Brand

What Brands Need to Know About the Viewer Impact of Political Advertising

iSpot Welcomes Sports Veteran David Coletti as New VP of Sports Research & Insights

iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace

Super Bowl Archives: Weirdly Effective Ads

The Great Brand Redux: Adopting Purpose to Connect With New Relevancy