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Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
Reaching Female NFL Fans Beyond Game Day
Reaching Female NFL Fans Beyond Game Day
How Flexible Data Matching Drives Results
How Flexible Data Matching Drives Results
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
Tunity Wins Best Mobile App at Cynopsis Sports Media Awards
Tunity Wins Best Mobile App at Cynopsis Sports Media Awards
TV Ad Measurement Infographic: Credit Cards
TV Ad Measurement Infographic: Credit Cards
Super Bowl Archives: Top Celebrity Ads
Super Bowl Archives: Top Celebrity Ads
Kevin Hart Keeps Viewers “Merry Like This” for Sam’s Club
Kevin Hart Keeps Viewers “Merry Like This” for Sam’s Club
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 2
Football Drives Retail TV Ad Impressions As Holiday Shopping Season Kicks Off
Football Drives Retail TV Ad Impressions As Holiday Shopping Season Kicks Off