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Why iSpot Acquired 605

How Pride TV and Video Ads Resonated in 2021

5 Best Practices to Ensure Success with 15-Second Video Ads

A morning with the iSpot data science team

A Winning Game Plan to Refine TV Viewing Data During Football Season

Analyzing Lifestyle Positioning in Rivian’s Long-Form Ads

Reframing Resale: Performance Art Meets Sustainability in New On Campaign

From “The Intelligence Age” to “Family Farm”: Tracking OpenAI’s Creative Evolution

Relatable Storytelling Boosts Ollie’s Ad Effectiveness

Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance

Aligning with Health Trends: PepsiCo Introduces “Unbelievably” Pepsi Prebiotic Cola

PetSmart Leverages Brick-and-Mortar Strengths to Convince Customers to Ditch Online Competitors