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From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
Walmart Turns Whoville Into WhoKnewVille for the Holidays
Walmart Turns Whoville Into WhoKnewVille for the Holidays
PrettyLitter’s “Gift of Gab” Changes the Litter Conversation
PrettyLitter’s “Gift of Gab” Changes the Litter Conversation
A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”
A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”
Russell Wilson and Son “Snap” Into Victory With Hot Wheels
Russell Wilson and Son “Snap” Into Victory With Hot Wheels
“The Biggest Drop”: A Brand Collaboration Ties Into a Cultural Moment
“The Biggest Drop”: A Brand Collaboration Ties Into a Cultural Moment
Why “The Lunchables Effect: Fractions” is Too Cool for School
Why “The Lunchables Effect: Fractions” is Too Cool for School
Who’s Betting on Streaming? A Look at H1’s SOV by Vertical
Who’s Betting on Streaming? A Look at H1’s SOV by Vertical
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play