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How Kia’s TV Advertising Differentiated Itself From the Hybrid Competition
How Kia’s TV Advertising Differentiated Itself From the Hybrid Competition
Mazda Continues to Spend Behind Its Successful TV Ad with Bruce Lee
Kia Resurrects Its Hamsters for the MTV VMAs and Flexes Its Media Muscle
Still Measuring YouTube Separately? Here’s What You’re Missing.
Still Measuring YouTube Separately? Here’s What You’re Missing.
Inside Super Bowl LX’s Celebrity Ad Playbook
Inside Super Bowl LX’s Celebrity Ad Playbook
NBCUniversal Accelerates Path to Alternative Currencies Bringing Forward iSpot.tv as First Cross-Platform Video Certified Measurement Partner
NBCUniversal Accelerates Path to Alternative Currencies Bringing Forward iSpot.tv as First Cross-Platform Video Certified Measurement Partner
Xbox vs. PlayStation: Comparing TV Ad Performance
Xbox vs. PlayStation: Comparing TV Ad Performance
Target’s Red Bag Is a Hit: Inside the “It’s in the Bag” Creative Results
Target’s Red Bag Is a Hit: Inside the “It’s in the Bag” Creative Results
Scottish Craft, French Accent, Mixed Signals: Inside the Response to The Glenlivet’s “Peachtanque”
Scottish Craft, French Accent, Mixed Signals: Inside the Response to The Glenlivet’s “Peachtanque”
What Skechers’ Latest :15s Tell Us About Winning Attention Fast
What Skechers’ Latest :15s Tell Us About Winning Attention Fast
Laughs Without the Craving: What Snickers’ Hungr.AI Ad Got Right (and Wrong)
Laughs Without the Craving: What Snickers’ Hungr.AI Ad Got Right (and Wrong)
Hellen Obiri Stars in On-Cloud’s Global Campaign for the Cloudboom Franchise
Hellen Obiri Stars in On-Cloud’s Global Campaign for the Cloudboom Franchise