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Still Measuring YouTube Separately? Here’s What You’re Missing.
Still Measuring YouTube Separately? Here’s What You’re Missing.
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
Banking on Emotions: The Secret Behind Chase’s Emotional ‘Next Thing You Know’ Campaign
Banking on Emotions: The Secret Behind Chase’s Emotional ‘Next Thing You Know’ Campaign
De-Risk Your TV Ad Investments With Big Data
De-Risk Your TV Ad Investments With Big Data
iSpot Data Shows Oscars Ads Take Home Sunday Primetime Win
iSpot Data Shows Oscars Ads Take Home Sunday Primetime Win
iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
iSpot Now Measures YouTube and YouTube TV Against Broader TV Marketplace
Convenience Meets High Performance: Factor Launches “Serena Eats Real” Campaign
Convenience Meets High Performance: Factor Launches “Serena Eats Real” Campaign
H1 2026 TV: Live Sports, Streaming Surges, and the Battle for Share of Voice
H1 2026 TV: Live Sports, Streaming Surges, and the Battle for Share of Voice
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
Putting the Ad Intelligence in AI: Takeaways From TV Disrupt 2026
Real-Time Optimization at Scale
Real-Time Optimization at Scale
From Programmatic to Performance: Julie Van Ullen’s Industry Lens
From Programmatic to Performance: Julie Van Ullen’s Industry Lens