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The Eli Lilly Approach to TV & Video Ad ROI
The Eli Lilly Approach to TV & Video Ad ROI
From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion
From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion
Inside Super Bowl LX’s Celebrity Ad Playbook
Inside Super Bowl LX’s Celebrity Ad Playbook
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
From Measurement to Optimization: How Roku and iSpot Are Making Outcomes Actionable in Streaming
6 Questions Your CMO Will Ask in 2026—And How to Be Ready
6 Questions Your CMO Will Ask in 2026—And How to Be Ready
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
Nike Asks Young Athletes, “Why Do It?”
Nike Asks Young Athletes, “Why Do It?”
Ford Revs Up With Emotion for its First Global Brand Push in 15 Years
Ford Revs Up With Emotion for its First Global Brand Push in 15 Years
From Split Ends to Star Power: Pantene’s Cross-Generational Play
From Split Ends to Star Power: Pantene’s Cross-Generational Play
Unifying the Full Ad Lifecycle
Unifying the Full Ad Lifecycle
iSpot and National CineMedia Partner to Provide First-of-its-Kind Cinema Measurement at Scale
iSpot and National CineMedia Partner to Provide First-of-its-Kind Cinema Measurement at Scale
Bold Moves, Better Results: Nike Returns To Old Ways
Bold Moves, Better Results: Nike Returns To Old Ways