Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (82 results) iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement” Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.” “The Biggest Drop”: A Brand Collaboration Ties Into a Cultural Moment Sound and Style: How Volkswagen’s ‘Drive Like Somebody’ Drove Higher Breakthrough Small Package, Surprising Strength: Oikos’ Ad Launched on Super Bowl Weekend Scores Big with Viewers ‘The Big Day’ by Kleenex Tugs at Heartstrings and Captivates Viewers Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration NBCU Breaks the TV Measurement Mold with Winter Olympics ‘Super’ TV Ad Insights Before Sunday’s Big Game Big Pharma Spends Big Bucks on TV Going into the Big Game: SBLII Pre-Game Buzz Winners 1 2 3 4 5 6 7 »