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Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
Win Black Friday With Key Shopping Habits of Avid NFL Viewers
Win Black Friday With Key Shopping Habits of Avid NFL Viewers
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Creative Outcomes | Shifting Gears: The Viewer’s Take on Mazda’s Human-Centric ‘Memory Lane’ Ad
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
De-Risk Your TV Ad Investments With Big Data
De-Risk Your TV Ad Investments With Big Data
Messaging in Election Years: How to Know What’s Right for Your Brand
Messaging in Election Years: How to Know What’s Right for Your Brand
How Activision Scores Outcomes With Modern Sports Media Measurement
How Activision Scores Outcomes With Modern Sports Media Measurement
What Brands Need to Know About the Viewer Impact of Political Advertising
What Brands Need to Know About the Viewer Impact of Political Advertising
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
Creative Outcomes | Flying High on Empathy: Behind American Airlines’ ‘Let’s Go Further Together’
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
The Power of Audience-Centric Video Ad Measurement
The Power of Audience-Centric Video Ad Measurement