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Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
Anthropic’s Claude Claims There’s Never Been a Better Time to Be a Problem
From Action-Packed Stunts to Everyday Calm: Lessons from Oura’s ‘Mission Impossible’ Tie-In Campaign
From Action-Packed Stunts to Everyday Calm: Lessons from Oura’s ‘Mission Impossible’ Tie-In Campaign
Bold Moves, Better Results: Nike Returns To Old Ways
Bold Moves, Better Results: Nike Returns To Old Ways
Creative Outcomes | Beetlejuice, Beetlejuice, BeetleMax: How CarMax Cleverly Proves It Offers a Better Way
Creative Outcomes | Beetlejuice, Beetlejuice, BeetleMax: How CarMax Cleverly Proves It Offers a Better Way
iSpot Achieves First-Ever MRC Accreditation for National TV Ad Occurrence Reporting
iSpot Achieves First-Ever MRC Accreditation for National TV Ad Occurrence Reporting
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
Duck Lips, Pop Culture, and Pringles: How the Snack Brand Landed Cross-Generational Appeal
A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”
A Prairie Dog, a Horse, and a Pharmacy Walk Into an Ad: Inside GoodRx’s “The Savings Wrangler”