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Super Bowl Advertisers Wix and Squarespace Compete for Attention – A First-Look at Average View Rate Data
Super Bowl Advertisers Wix and Squarespace Compete for Attention – A First-Look at Average View Rate Data
Hot Super Bowl Brands: Drake’s T-Mobile ‘Hotline Bling’ Dials Up 54 Million Social Impressions, 35% More Than Heinz Ketchup’s No. 2 Weiner Dog Stampede
Hot Super Bowl Brands: Drake’s T-Mobile ‘Hotline Bling’ Dials Up 54 Million Social Impressions, 35% More Than Heinz Ketchup’s No. 2 Weiner Dog Stampede
The Ad Games Have Begun: Comparing the Week’s Super Bowl Releases
The Ad Games Have Begun: Comparing the Week’s Super Bowl Releases
Super Bowl Newbies Take the Field: 14 Brands Will Make Their Big Game Debuts
Super Bowl Newbies Take the Field: 14 Brands Will Make Their Big Game Debuts
Who’s Winning the Super Bowl 50 Pre-Game: Top Performing Teasers
Who’s Winning the Super Bowl 50 Pre-Game: Top Performing Teasers
2015 Hyundai Sonata: If Looks Could Kill… Sales
McDonald’s Transparency Campaign Is More Effective Than You Think
Week One of the NFL Kicks Off: These Advertisers Came to Play
Kia Resurrects Its Hamsters for the MTV VMAs and Flexes Its Media Muscle
How CarMax’s Tori Stowers Connects Media KPIs to Real Business Outcomes
How CarMax’s Tori Stowers Connects Media KPIs to Real Business Outcomes
How Dick’s Sporting Goods’ Kimberly Bikowski Sees the Future of Creative Measurement
How Dick’s Sporting Goods’ Kimberly Bikowski Sees the Future of Creative Measurement
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”
iSpot’s Julie Van Ullen Breaks Down Outcomes in the Market: “There are a lot of point solutions that market themselves as outcome-based companies that are really just a signal.”