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‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
Character Appeal vs. Brand Recall: Key Insights from On Running’s Elmo Campaign
Character Appeal vs. Brand Recall: Key Insights from On Running’s Elmo Campaign
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Which TV Ads Generated The Biggest Laughs in 2023?
Which TV Ads Generated The Biggest Laughs in 2023?
Q1 TV Ad Report: How Brands Adjusted TV Ad Approach To Start 2023
Q1 TV Ad Report: How Brands Adjusted TV Ad Approach To Start 2023
Team Spotlight: Content Operations & the iSpot Ad Catalog
Team Spotlight: Content Operations & the iSpot Ad Catalog
iSpot.tv Hires Media Measurement Veteran Vijoy Gopalakrishnan as Chief Research Officer
iSpot.tv Hires Media Measurement Veteran Vijoy Gopalakrishnan as Chief Research Officer
College Football: Last Season’s Top TV Ad Creatives
College Football: Last Season’s Top TV Ad Creatives
Couldn’t Make TV Disrupt? Here’s What You Missed at This Year’s Event
Couldn’t Make TV Disrupt? Here’s What You Missed at This Year’s Event
Oscars Recap: Award-Worthy Ad Creative During 2021 Awards Season
Oscars Recap: Award-Worthy Ad Creative During 2021 Awards Season
Press Mentions 2020
Press Mentions 2020
Super Bowl 2020 – Final Report
Super Bowl 2020 – Final Report