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Press Center

All News

All Announcements iSpot Data in the News iSpot in the News
The Measure

iSpot in the News

Jun 25, 2026 by The Measure

The Business Of Data With Jon Lafayette: Look at Me

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Digiday

iSpot in the News

Jun 23, 2026 by Digiday

Future of TV Briefing: The Ad-Supported Streaming Landscape in Graphic Detail

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The Measure

iSpot in the News

Jun 23, 2026 by The Measure

Which Creative Work Is Staying In-House For Brands?

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Forbes

iSpot in the News

Jun 15, 2026 by Forbes

World Cup Ads Face Unique Challenges, Opportunities This Summer

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PPC Land

iSpot in the News

Jun 13, 2026 by PPC Land

Roku Explores a Sale as its $19bn Ad Platform Attracts Media and Tech Buyers

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EPR News

iSpot in the News

Jun 12, 2026 by EPR News

Connected TV Consolidation: Roku, Amazon, Netflix, Disney, and the Ad-Supported Era

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The Measure

iSpot in the News

Jun 11, 2026 by The Measure

Advertisers Push for Independent TV Measurement as Streaming Data Gaps Persist

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Improvado

iSpot in the News

Jun 8, 2026 by Improvado

CTV Measurement: Complete Guide for Performance Marketers (2026)

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PPC Land

iSpot in the News

Jun 5, 2026 by PPC Land

Nielsen and Mediaocean Link up to Fix TV Ad Audience Fragmentation

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Rethink Retail

iSpot in the News

Jun 4, 2026 by Rethink Retail

Everyone Left Linear TV. Burger King Stayed and It’s Eating Their Lunch

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PPC Land

iSpot in the News

Jun 2, 2026 by PPC Land

Roku’s Biggest Home Screen Change in a Decade goes Live for 100M Households

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Next in Media

iSpot in the News

May 28, 2026 by Next in Media

Why iSpot is Confident that AI Will Revolutionize TV Ads – Eventually

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The Measure

iSpot in the News

May 26, 2026 by The Measure

Outcomes Become TV Buyers’ Top Priority — and Biggest Measurement Challenge

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Martech View

iSpot in the News

May 25, 2026 by Martech View

Fuse Media Bets on iSpot to Prove Its Ad Value

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TVTechnology

iSpot in the News

May 21, 2026 by TVTechnology

Fuse Media Taps iSpot as Official Measurement Provider for Fast and CTV Inventory

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PPC Land

iSpot in the News

May 21, 2026 by PPC Land

Fuse Media Picks iSpot to Measure its CTV and FAST Ad Campaigns

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The Measure

iSpot in the News

May 20, 2026 by The Measure

SAGE Says: Breaking Down Airbnb’s 2026 Ad Approach

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Marketing Dive

iSpot in the News

May 18, 2026 by Marketing Dive

Amid Upfronts Sports Overload, Pitches Around Data, AI Come Into Focus

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Marketing Dive

iSpot in the News

May 12, 2026 by Marketing Dive

NBCUniversal Leans Into Legacy Media Status, Pushes Performance at Upfront

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Adweek

iSpot in the News

May 11, 2026 by Adweek

iSpot: Nearly HALF of Marketers See Business Outcomes As Critical In Media Negotiations

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PPC Land

iSpot in the News

May 2, 2026 by PPC Land

Roku Reports $1.25B Q1 2026 Revenue as Ad Spend Through DSPs Jumps 40%

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Adweek

iSpot in the News

May 1, 2026 by Adweek

5 Themes That Defined Possible 2026

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Next in Media

iSpot in the News

Apr 23, 2026 by Next in Media

Here Come the TV Outcome Wars – by Mike Shields

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MediaPost

iSpot in the News

Apr 23, 2026 by MediaPost

EDO Offers Free AI Intel Platform To Advertisers, Agencies

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Adweek

iSpot in the News

Apr 22, 2026 by Adweek

EDO Strikes Back Against iSpot By Offering TV Intelligence Data For Free

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eMarketer

iSpot in the News

Apr 22, 2026 by eMarketer

FAQ on FAST: How Free Streaming TV Is Reshaping the Ad Market in 2026

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Digiday

iSpot in the News

Apr 21, 2026 by Digiday

Ad Tech Briefing: The Days of Bloat Are Over, As Efficiency Drives Ad Tech’s C-Suite Exodus

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PPC Land

iSpot in the News

Apr 19, 2026 by PPC Land

Roku Hits 100M Households and Splits Open Its Platform Finances

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PPC Land

iSpot in the News

Apr 16, 2026 by PPC Land

Criteo and TripleLift Bet on Deterministic Commerce Data To Crack Offsite Advertising

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PPC Land

iSpot in the News

Apr 15, 2026 by PPC Land

Viant Buys TVision for $40M To End TV’s Self-Measurement Problem

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eMarketer

iSpot in the News

Apr 15, 2026 by eMarketer

NBCUniversal Calls Out Nielsen for Underreporting Traditional TV Audiences

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Adweek

iSpot in the News

Apr 14, 2026 by Adweek

EXCLUSIVE: Viant Will Buy TVision for $40M

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eMarketer

iSpot in the News

Apr 9, 2026 by eMarketer

Ad Measurement Trends H1 2026

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International Business Times

iSpot in the News

Apr 7, 2026 by International Business Times

Roku Channel Explodes With New Channels and AI Features as Free Streaming Surges in 2026

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Marketing Dive

iSpot in the News

Mar 24, 2026 by Marketing Dive

Walmart, Vizio Outline Strategy for Tying CTV Ads to Retail Outcomes

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Digiday

iSpot in the News

Mar 24, 2026 by Digiday

Adobe, Nasdaq and Samsung Are 2026 Digiday Video and TV Awards Finalists

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MediaPost

iSpot in the News

Mar 18, 2026 by MediaPost

From Greenwashing to Gaslighting: Clean Creatives Documents Big Oil’s Marketing Shift 03/18/2026

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PPC Land

iSpot in the News

Mar 16, 2026 by PPC Land

A+E Global Media Locks in Multiyear Nielsen Deal – Here’s What’s Inside

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TVREV

iSpot in the News

Mar 13, 2026 by TVREV

Is YouTube Winning Or Is TV Losing, TVREV On Stage At Marketecture Live III

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eMarketer

iSpot in the News

Mar 13, 2026 by eMarketer

Industry KPIs: CTV QR Code Scan Rates Fell Sharply in Q4 2025

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StreamTV Insider

iSpot in the News

Mar 13, 2026 by StreamTV Insider

Wolk’s Week in Review: Is YouTube Winning Or Is TV Losing, TVREV On Stage At Marketecture Live III

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eMarketer

iSpot in the News

Mar 10, 2026 by eMarketer

Nielsen Big Data + Panel Dealt a Blow by MRC Right Before Upfronts

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MediaPost

iSpot in the News

Mar 9, 2026 by MediaPost

All Of Nielsen’s Horses And All Of Nielsen’s Men

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TechBullion

iSpot in the News

Mar 8, 2026 by TechBullion

Video Advertising Technology: YouTube, CTV and the Future of Moving-Image Ads

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PPC Land

iSpot in the News

Mar 5, 2026 by PPC Land

Drowning in Data: Why U.S. Advertisers Can’t Trust Their Own Measurement

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Business Insider

iSpot in the News

Mar 4, 2026 by Business Insider

Inside AI Company Coreweave’s Chance the Rapper-Led Marketing Push

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Advanced Televison

iSpot in the News

Mar 4, 2026 by Advanced Televison

AMC Networks Adds Key Verticals to Outcomes

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Variety

iSpot in the News

Mar 3, 2026 by Variety

AMC Networks Expands Tool to Help Advertisers Determine Whether Commercials Spur Consumers to Respond

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Deadline

iSpot in the News

Mar 3, 2026 by Deadline

AMC Networks Expands Ad Initiative To Theatrical Moviegoing, Boosts AI Partnership With Runway

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American Marketer

iSpot in the News

Mar 2, 2026 by American Marketer

Why Your TV Budget Needs a Partner

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Adpulp

iSpot in the News

Mar 1, 2026 by Adpulp

AI Permeates the Adver’ Bowl

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The Fast Master

iSpot in the News

Feb 26, 2026 by The Fast Master

The Holy Grail of FAST—Accurate Measurement

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Digiday

iSpot in the News

Feb 25, 2026 by Digiday

Future of TV Briefing: Netflix’s In-House Ad Platform Launch Has Led Some Advertisers To Double Spend

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Next in Media

iSpot in the News

Feb 19, 2026 by Next in Media

Is Measurement of Hispanic Streaming Audiences No Bueno? Or Does Traditional Spanish-Language TV Just Not Translate?

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TVREV

iSpot in the News

Feb 17, 2026 by TVREV

POTUS Day: Ads, Frauds and Local Tensions

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PPC Land

iSpot in the News

Feb 16, 2026 by PPC Land

Roku Reaches Profitability Milestone With $1.22B Platform Revenue in Q4

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MarTech360

iSpot in the News

Feb 11, 2026 by MarTech360

iSpot Unveils SAGE, an Agentic AI Platform Built on Trusted Video Advertising Data

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Beet.TV

iSpot in the News

Feb 9, 2026 by Beet.TV

Advanced Audience Planning Drives TV’s Next Phase: iSpot’s Dan Hickox

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MediaPost

iSpot in the News

Feb 6, 2026 by MediaPost

New Super Bowl Spending Champ: Novo Nordisk

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The Measure

iSpot in the News

Feb 6, 2026 by The Measure

Three of the Most-Liked Super Bowl Pre-Releases Right Now

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Tobie Group

iSpot in the News

Feb 6, 2026 by Tobie Group

The Best Super Bowl Ads Of All Time And What Marketers Can Learn From Them

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CBS News

iSpot in the News

Feb 3, 2026 by CBS News

Want To Watch Super Bowl 2026 Commercials Early? These Ads Are Already Live.

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PPC Land

iSpot in the News

Jan 29, 2026 by PPC Land

EDO Pipes Automated TV Outcomes Into Publishers’ Platforms With Paramount and NBCU

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ad exchanger

iSpot in the News

Jan 21, 2026 by ad exchanger

Optimizing the News – January 21, 2026

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Puget Sound Business Journal

iSpot in the News

Jan 21, 2026 by Puget Sound Business Journal

Company Founded by Hollywood Actor Loses $18.3 Million Judgment to Bellevue Tech Firm

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The Wall Street Journal

iSpot in the News

Jan 20, 2026 by The Wall Street Journal

EDO Ordered to Pay $18.3 Million to iSpot for Breach of Contract

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ad exchanger

iSpot in the News

Jan 20, 2026 by ad exchanger

A Jury Orders EDO To Pay $18.3 Million To iSpot Over Data Misuse

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The Measure

iSpot in the News

Jan 19, 2026 by The Measure

Jury Orders EDO to Pay $18.3 Million to iSpot for Breach of Contract

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Deadline

iSpot in the News

Jan 16, 2026 by Deadline

Edward Norton-Backed Ad Tech Firm EDO Found Liable For Contract Breach; Jury Awards Rival ISpot $18.3M For Improperly Obtained Data

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MediaPost

iSpot in the News

Jan 16, 2026 by MediaPost

EDO Found Liable For iSpot Breach Of Contract Suit, $18.3M Awarded

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The Wall Street Journal

iSpot in the News

Jan 16, 2026 by The Wall Street Journal

Fox Went All In on Live Programming. It’s Paying Off.

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Archyde

iSpot in the News

Jan 16, 2026 by Archyde

Jury Awards iSpot $18.3 Million After Finding EDO Breached Contract Over TV Ad Data

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Adweek

iSpot in the News

Jan 15, 2026 by Adweek

EDO Found Liable for Contract Breach as Jury Awards iSpot $18.3M in Damages

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The Wall Street Journal

iSpot in the News

Jan 13, 2026 by The Wall Street Journal

OpenAI Set to Run Another Super Bowl Ad as Chatbot Competition Heats Up

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Beet.TV

iSpot in the News

Jan 13, 2026 by Beet.TV

Unified Measurement Across TV and Social Is Finally Arriving: iSpot’s Julie Van Ullen

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Cynopsis

iSpot in the News

Jan 12, 2026 by Cynopsis

01/12/26: Cynopsis Media Tech Update

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Newscast Studio

iSpot in the News

Jan 9, 2026 by Newscast Studio

CES 2026 Wrapped: AI Agents Execute Ad Buys, Platforms Chase Outcomes and Vertical Video Arrives

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The Refresh

iSpot in the News

Jan 8, 2026 by The Refresh

C in CES Stands for Agentic: Agentic Takes the Stage at CES 2026

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Marketing Report

iSpot in the News

Jan 8, 2026 by Marketing Report

Roku Integrates iSpot Outcomes To Optimize Streaming Campaigns

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MarTech Vibe

iSpot in the News

Jan 8, 2026 by MarTech Vibe

Roku and iSpot Bring Outcome-Based Optimisation to Streaming

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TVREV

iSpot in the News

Jan 8, 2026 by TVREV

From Measurement To Optimization: How Roku And iSpot Are Making Outcomes Matter In Streaming — TVREV

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The Measure

iSpot in the News

Jan 8, 2026 by The Measure

The Business Of Data With Jon Lafayette: Disney Shows Off Data and Tech at CES

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Cynopsis

iSpot in the News

Jan 7, 2026 by Cynopsis

NBCU Looks to a Legendary February

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PPC Land

iSpot in the News

Jan 6, 2026 by PPC Land

Paypal Debuts Transaction Graph Tools to Win Bigger Ad Budgets

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AdAge

iSpot in the News

Jan 5, 2026 by AdAge

Metrics That Will Matter Most for Marketers in 2026

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PPC Land

iSpot in the News

Dec 26, 2025 by PPC Land

Nielsen and Roku Deepen Ties With Roku Channel Becoming #2 in Ad-Supported TV

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GEMA

iSpot in the News

Dec 17, 2025 by GEMA

Promo Mojo: Two Weeks Before Christmas, Cable Takes Over

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eMarketer

iSpot in the News

Dec 17, 2025 by eMarketer

NBCUniversal Reveals Live TV, AI, and Measurement Tools Ahead of CES

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MediaPost

iSpot in the News

Nov 25, 2025 by MediaPost

The Future Of TV 11/25/2025

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AdAge

iSpot in the News

Nov 19, 2025 by AdAge

With Limitless Will and Immeasurable Confidence and Perseverance, Jason Robins Leads DraftKings Through Chaotic Storms to Ultimate Success

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Adweek

iSpot in the News

Nov 18, 2025 by Adweek

Advertisers Can Buy NBCU Streaming Ads Using Albertsons’ Shopper Data

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The Global European

iSpot in the News

Nov 13, 2025 by The Global European

SALESmanago Appoints Phil Draper as CEO to Spearhead Martech Innovation and Global Growth

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MediaPost

iSpot in the News

Nov 12, 2025 by MediaPost

Automotive TV Spending Declines 24% In October

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Variety

iSpot in the News

Nov 12, 2025 by Variety

Peter Naylor Joins Nielsen as Chief Client Officer

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MM+M

iSpot in the News

Nov 12, 2025 by MM+M

AI and Glp-1s: An Update on the Forces Reshaping Medical Marketing

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Fierce Pharma

iSpot in the News

Nov 7, 2025 by Fierce Pharma

TV Ad Spending Skyrocketed to New Heights in October, Led by Record Outlay for J&J’s Tremfya

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Señal News

iSpot in the News

Nov 6, 2025 by Señal News

Netflix Hits 190 Million Monthly Active Viewers on Ad Tier and Expands Global Ad Innovation

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The Org

iSpot in the News

Nov 6, 2025 by The Org

Executive Moves You Should Know About (November 5, 2025)

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Xtalks

iSpot in the News

Nov 6, 2025 by Xtalks

Miebo Dry Eye Disease Ad Campaign Continues with Pop-Ups and TV Spot

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Destination CRM

iSpot in the News

Nov 6, 2025 by Destination CRM

iSpot Adds Captify’s Search Intelligence to Ad Outcomes Capabilities

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