How Brands Power Business Outcomes With Creatives

Nostalgia and Innovation: How Frigidaire is Elevating Appliance Expectations
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‘Nearly Home’: Viewer Reaction to Realtor.com’s Campaign Featuring Reba McEntire
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From Action-Packed Stunts to Everyday Calm: Lessons from Oura’s ‘Mission Impossible’ Tie-In Campaign
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‘Not Just a Snack’: Key Takeaways from the Star-Studded Ad by Dunkin’
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Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
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From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion
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Your Car, Your Way: Slate’s Customizable EV Breaks the Mold
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Leading with Payment Choice—How Will Ferrell Convinced Viewers to Pay with PayPal
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Flipping the Script: Viewer Insights on Motorola’s 2025 Razr Campaign
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‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
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Harry’s Introduces Body Care Line to Make Men Feel Good
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Banking on Emotions: The Secret Behind Chase’s Emotional ‘Next Thing You Know’ Campaign
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