Before the Charmin bears hit the beach, "Big Daddy" needs to hit the loo. Emerging in horror, he reveals that there's a big issue: they're staying somewhere with flat toilet paper. Luckily, his honey bear wife planned ahead and brought Charmin Ultra Strong so they can clean better with its washcloth-like texture. To the delighted laughter of his children, he jokingly wiggles his bum and thanks Charmin when their mom admires the beautiful view of the ocean.

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Advertiser Profiles
Tagline
“Enjoy the Go”
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Funny
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Animals
Agency
Carat USA (Agency), Publicis North America (Creative Agency), Publicis North America (Digital Agency), Publicis (Media Agency)

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