Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About E*TRADE TV Commercial, 'Plane Truth' Song by Tony Bennett

Frustrated with a kid kicking his seat and a neighbor sleeping on his shoulder, this man gets up and ventures toward the coveted first class to take a peek through the curtain. With spacious seating and champagne, it's like a dream come true. But as the flight attendant shuts the curtain in his face, he learns that first class is only there to remind him that's he's not first class. Instead of getting mad, E*TRADE suggests some investing.

Advertiser
Advertiser Profiles
Tagline
“Don't Get Mad, Get E*Trade”
Mood
Funny
Actors - Add
None have been identified for this spot
Agency
Grey Global Group Inc. (Agency), MullenLowe (Creative Agency)
Screenshots

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