Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About TIAA-CREF TV Commercial, 'What Does Success Look Like?'

A professor steps out of the classroom and onto a pier to improve herself by becoming a better student. A janitor sweeping a museum floor sees a painting transform into a real forest right before his eyes. TIAA wants to help customers succeed in any of their endeavors, starting with their financial investments.

Advertiser
Advertiser Profiles
Tagline
“Created to Serve. Built to Perform.”
Songs - Add
Mood
Active
Actors - Add
Malikha Mallette ... Voice Over)
Agency
TargetCast tcm (Agency)

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