Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About GEICO TV Commercial, 'Boyz II Men: Side Effects'

When a woman asks her pharmacist what kind of side effects her prescription may have, Boyz II Men serenades her from behind the counter. Their a capella warnings of chronic flatulence and sweaty eyelids leave her rather uncomfortable, and their perfectly blended vocal harmony doesn't mask the insensitive lyrics: "So gassy, girl." According to GEICO, the trio can make anything sound good -- it's what these guys do. Similarly, the insurance company makes the claim that switching to GEICO is what you do if you want to save 15 percent or more on car insurance.

Advertiser
Advertiser Profiles
Tagline
“It's What You Do.”
Songs - Add
Mood
Funny
Actors - Add
Boyz II Men ... Musician, Courtney Cunningham ... Customer, Kyle Colerider-Krugh ... Pharmacist
Characters
Agency
The Martin Agency Inc. (Agency)

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