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General Mills TV Commercial, 'Gluten-Free Game Show'

For the win, this man must complete a game show word puzzle missing one letter. Even with a clue from the host, he has trouble coming up with the correct response. General Mills believes good starts with "G" and showcases a variety of exactly what the contestant was meant to answer with: gluten-free breakfast cereal.

General Mills
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Cheerios Honey Nut Gluten Free, Cheerios Original Gluten Free, Chex Rice Chex Gluten Free, Cheerios Multi Grain Gluten Free, Lucky Charms Gluten Free
“Good Starts With G”
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Publicis ... Agency, Saatchi & Saatchi ... Creative Agency, Mindshare ... Media Agency
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