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NHTSA TV Commercial, 'Famous Last Words'

Media Measurement

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Loved ones of the late Hannah wear somber expressions as they gather around her casket. Her father delivers a eulogy, describing her as having been an eager little girl who skipped crawling entirely. Interspersed with footage from her funeral, the cause of her death is revealed as a police officer inspects a car crash site and find a bedazzled phone in the wreckage. She was texting and driving and sent her friend an acronym that she will forever be remembered by as it is engraved in her headstone: "Smh."

Advertiser
NHTSA
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“If You Text and Drive, Your Next Message Might Be Your Last”
Songs - Add
None have been identified for this spot
Ad URL
http://www.nhtsa.gov/distraction
Mood
Emotional
Actors - Add
Eva Ford ... Sister, Golden Bachelder ... Boyfriend in blue suit
Agency
The Tombras Group ... Agency
Screenshots
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