Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Big Ten Conference TV Commercial, 'A B1G Decision'

Deciding which college to attend is a big decision and where your family went can influence your choice. Unfortunately for this girl, her large family has a lot of school pride but each is an alumni of a different Big Ten school. As she walks through Grandma's house, shouts of "Go Blue!" and "Go Big Red!" are everywhere, her twin cousins in Minnesota jerseys ambush her in the living room and her aunt is making buckeyes in honor of the Ohio State mascot. However, her grandpa lets her know that the family will love her no matter where she goes and shows her a family photo of everyone posing together in their own school's attire.

Advertiser Profiles
Songs - Add
Mood
Active
Actors - Add
Jenny Oliver ... Daughter in blue shirt, John Hall ... Man wearing gray sweater at beginning, Morgan McVey ... Twin in Minnesota hockey gear, Regan McVey ... Twin wearing Minnesota hockey gear

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