Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Callaway Rogue Driver TV Commercial, 'Redefining' Featuring Phil Mickelson

Callaway thinks everyone wants a driver that's both fast and forgiving. The golf gear company proclaims, however, that only one driver redefines how the head and face react to impact. The Rogue Driver with Jailbreak Technology is said to deliver tremendous speed in the most forgiving head, in turn creating the most powerful Jailbreak Effect ever.

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Agency
Taco Truck Creative (Creative Agency), Taco Truck Creative (Digital Agency)

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