Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Verizon Unlimited TV Commercial, 'Wrapping Paper' Featuring Thomas Middleditch

A little boy and his father stop at a gift wrapping station in the mall to have the phone they purchased for the boy's mother wrapped. He precociously asks for the wrapping paper with candy canes, before Verizon spokesperson Thomas Middleditch reminds the boy that it's what's inside the wrapping paper that really counts -- like the network inside the phone. The boy walks away a little confused with a poorly wrapped gift.

Advertiser
Advertiser Profiles
Promotions
Verizon Unlimited plan starting at $40 per line, per month, when you sign up for four lines and enroll in Auto Pay
Songs - Add
Phone
1-866-2-join-in
Mood
Active
Events & Venues
2017 Holidays Dec 12, 2017 - Jan 1, 2018
Actors - Add
Julian Lee ... Boy, Thomas Middleditch ... Gift Wrapper, Junot Lee ... Dad
Agency
McGarry Bowen LLC (Agency), Wieden + Kennedy (Creative Agency), AKQA (Digital Agency)

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