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Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

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Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
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Impressions
Engagement

About Sprite TV Commercial, 'The Big Taste' Featuring LeBron James, Kamaiyah

The temperatures are just as high as the stakes at this ball game, and Sprite's "Big Taste" has just been called up to deliver some refreshment against "Thirst." The star pitcher donning the "12oz." jersey walks out onto the pitcher's mound as the commentators discuss the striking resemblance "Big Taste" has of NBA superstar LeBron James. After a brief staredown with "Thirst" from the opposing team and some encouragement in the form of an empty glass with ice from his teammate, "Big Taste" delivers the critical strike with a can of Sprite and sends the crowd in a frenzy.

Advertiser
Advertiser Profiles
Tagline
“Wanna Sprite”
Music
The song was created for this commercial
Mood
Active
Actors - Add
Jim Conroy ... Sports announcer, LeBron James ... Big Taste, Al Kaplon ... Umpire, Dion Earl ... Fan cheering for Big Taste, Jason Scott Jenkins ... Thirst, Kamaiyah ... Ice-Ya, Neil Barton ... Coach
Production
David Gordon Green ... Director, Eric Treml ... Director of Photography, JD Davison ... Producer, Pat McGoldrick ... Producer
Agency
Wieden+Kennedy New York (Creative Agency), Chelsea (Production Company)
Screenshots

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