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Sprite TV Spot, 'The Big Taste' Featuring LeBron James, Kamaiyah

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The temperatures are just as high as the stakes at this ball game, and Sprite's "Big Taste" has just been called up to deliver some refreshment against "Thirst." The star pitcher donning the "12oz." jersey walks out onto the pitcher's mound as the commentators discuss the striking resemblance "Big Taste" has of NBA superstar LeBron James. After a brief staredown with "Thirst" from the opposing team and some encouragement in the form of an empty glass with ice from his teammate, "Big Taste" delivers the critical strike with a can of Sprite and sends the crowd in a frenzy.

January 29, 2018
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Sprite, Sprite Zero Sugar
“Wanna Sprite”
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Made For Commercial - Sonic Union
The song was created for this commercial
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Jim Conroy ... Sports announcer, LeBron James ... Big Taste, Al Kaplon ... Umpire, Dion Earl ... Fan cheering for Big Taste, Jason Scott Jenkins ... Thirst, Kamaiyah ... Ice-Ya, Neil Barton ... Coach
Eric Treml ... Director of Photography, JD Davison ... Producer, Pat McGoldrick ... Producer
Wieden+Kennedy ... Creative Agency, Universal McCann (UM) ... Media Agency, Chelsea ... Production Company

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